Multichannel Proficiency

We’re proficient in both print and digital media. Some of you may be surprised by this because we built the agency on the strength of two decades of print media successes. However, we have recently amassed a growing number of successes in digital channels – winning email campaigns … ecommerce websites … paid search ads, and more. Here is an overview of our current capabilities:

 Printed media  Digital Services
 – Complete direct mail kits  – Web site design
 – Brochures  – Web page editing
 – Postcards  – Email message creative
 – Billboards and signage  – Email deployment
 – Embossed greeting cards  – Search engine optimization
 – Paid Search solutions

At Pratt Direct, our focus is aimed at understanding the motivations and needs of your target audience. This is the heart of our creative development process. We know how to synchronize your message and value proposition with these motivations, needs and interests of your target audience(s).

More often than not, we advocate a segmented approach where different messages and offers are directed to discrete segments of your customer or prospect universe.

One-size-fits-all communications are yesterday’s solutions, not today’s! Don’t settle for them.

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